InterCore Technologies
See exactly what AI says aboutyour law firm
AI Visibility for Law Firms · Law firms only

See exactly what AI says aboutyour law firm

See exactly what ChatGPT, Gemini, Claude & Perplexity say about your law firm. A 23-point AI belief-profile report across six credibility dimensions, delivered in 48 hours. No credit card.

SEOGEOAEOAIOE-E-A-TSchema
Guide at a glance
Part ofAI Visibility for Law Firms
Guides in this hub12
Read time~4 min
Built forAI search + Google
← All AI Visibility for Law Firms
15+
AI platforms covered
24hr
Free audit turnaround
100+
Law firms served
Key Takeaways

Why AI search visibility wins cases

AI-first

Clients Ask AI First

A growing share of people now ask ChatGPT, Gemini and Perplexity to research services before they call. If your firm isn't structured for retrieval, you're invisible in that answer.

YMYL

Legal Is Held Higher

Law is "Your Money or Your Life" — Google and every LLM demand stronger E-E-A-T before they recommend you.

15+

Every Engine, One System

GEO, AEO, AIO and SEO working together across ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews.

Live

Measured & Reported

A live AI-visibility audit and monthly reporting on citations, rankings and — the metric that matters — signed cases.

60–90d

Compounds Over Time

Technical and schema fixes land in weeks; your AI citation share compounds as topical authority builds.

100%

You Own Everything

Month-to-month, no lock-in, and you own all the site, code, content and data we build. Full stop.

The Foundation

What is See exactly what AI says aboutyour law firm?

Free · 48-hour turnaround · No credit card See exactly what AI says about your law firm Your prospects aren’t just searching — they’re asking ChatGPT, Gemini, Claude & Perplexity who to hire. Our 23-point audit shows you your firm’s AI belief profile and the exact steps to become the recommended firm. ✓ 23-point analysis ✓ 48-hour delivery ✓ No credit card ★★★★★ 5.0 on Google · 20 reviews · rated by 100+ law firms AI Belief Profile SAMPLE Overall Visibility Score Cited by 2 of 4 platforms. 8 gaps flagged across authority, recency and sentiment. Authority 72 Trustworthiness 58 Accessibility 44 Recency 66…

The Modern Search Stack

One foundation, every engine

Rank in classic Google Search

Site architecture & internal linking
Core Web Vitals & mobile-first speed
XML sitemaps, robots & canonical hygiene
On-page optimization for local intent
Under the Hood

What See exactly what AI says aboutyour law firm covers

Start your free audit
Six dimensions of AI credibility
We query the assistants your clients ask
Three parts. Zero fluff.
Built for firms feeling the shift
What the audit catches
Rated 5.0 by the firms we serve
Questions, answered
The Engagement

From audit to signed cases

1

Technical Audit

A 23-point crawl of architecture, speed, schema and AI-citation gaps — delivered in 24 hours.

2

Fix & Fortify

We resolve crawl blockers, ship speed and schema fixes, and build the E-E-A-T trust layer.

3

Amplify Across Engines

Optimize for SEO, GEO, AEO and AI Overviews so you surface wherever clients search.

4

Measure & Iterate

Live health score, monthly reporting, and the metrics that matter — signed cases.

Proof

Dashboards & results

Organic Traffic Growth

Search Console impressions & clicks trending up, post-audit.

Core Web Vitals

LCP, INP and CLS moving into the green.

AI Citation Tracking

Firm appearances across ChatGPT, Gemini & Perplexity.

Interactive

Estimate your growth

Move the sliders to model what improved AI visibility could mean for your firm.

Projected additional cases / mo
+4
Estimated added annual revenue
$720K
Get My Free Audit →
FAQ

AI Visibility for Law Firms — answered

See exactly what ChatGPT, Gemini, Claude & Perplexity say about your law firm. A 23-point AI belief-profile report across six credibility dimensions, delivered in 48 hours. No credit card.

In depth

See exactly what AI says aboutyour law firm — the full guide

Free · 48-hour turnaround · No credit card See exactly what AI says about your law firm Your prospects aren’t just searching — they’re asking ChatGPT, Gemini, Claude & Perplexity who to hire. Our 23-point audit shows you your firm’s AI belief profile and the exact steps to become the recommended firm. ✓ 23-point analysis ✓ 48-hour delivery ✓ No credit card ★★★★★ 5.0 on Google · 20 reviews · rated by 100+ law firms AI Belief Profile SAMPLE Overall Visibility Score Cited by 2 of 4 platforms. 8 gaps flagged across authority, recency and sentiment.

Authority 72 Trustworthiness 58 Accessibility 44 Recency 66 Sentiment 61 Start your free audit Two fields is all it takes. We crawl the same public data the AI models do — no logins, no analytics access, no confidential data. First name Last name Position / Title Law firm name Website URL Work email Desired time frame to rank Select timeframe...

30 days 60 days 90 days 6 months Get My Free Audit → 🔒 Reviewed personally by a senior GEO strategist — never automated. What we measure Six dimensions of AI credibility We score your firm on the exact signals generative models weigh when they decide who to recommend — every score maps to a specific fix. ◆ 0 1 Authority Do AI agents recognize your firm as a leading expert — cited alongside authoritative legal sources for your practice areas? ◆ 0 2 Trustworthiness Are your name, contact details and practice descriptions consistent across directories, reviews and records? Discrepancies erode trust. ◆ 0 3 Relevance Can models connect your firm to specific, niche queries — semantically, not just by keyword match? ◆ 0 4 Accessibility Is your sitemap and structured data optimized so AI can crawl and ingest your firm cleanly? ◆ 0 5 Recency Is the info AI holds current?

Outdated bios, addresses and case results signal a stale, lower-priority profile. ◆ 0 6 Sentiment What tone do AI agents convey about your firm? A single amplified negative can outweigh hundreds of good reviews. Every major platform We query the assistants your clients ask GPT ChatGPT 800M+ weekly users.

Often the first place a prospect asks for a lawyer recommendation. C Claude Anthropic's assistant — a growing presence in professional and legal research. G Google Gemini Powers Google AI Overviews — the new front page of search results.

PX Perplexity Answer engine with real-time web access and sourced responses. 01 Platform-by-Platform Assessment Your belief profile on all four models — with direct quotes from agents responses and a score on each of the six dimensions. 02 Precise Gap Analysis The exact disconnects between how you want to be seen and how AI presents you today: missing, inconsistent, outdated or negative signals.

03 Priority Action Plan A tiered, specific to-do list — schema fixes, directory corrections, content moves — ordered by impact and feasibility. ◷ The 48-hour process 1 You submit Just your firm name and website URL. 2 We ingest Our systems crawl thousands of public data points the way AI models do. 3 Strategists review Senior GEO analysts synthesize findings and build your gap analysis.

4 Report delivered A tailored belief-profile report lands in your inbox, ready to act on. Who it's for Built for firms feeling the shift ✓ You rely on referrals but haven't seen a lift from AI-driven recommendations. ✓ You have no idea what ChatGPT, Gemini or Perplexity actually say about your firm. ✓ You're launching a new practice area or entering a new market. ✓ You're losing ground to competitors in organic search and AI answers. ✓ You want to future-proof your marketing before AI-first discovery becomes the norm. Real findings What the audit catches Recency The Outdated Footprint AI is citing a former partner, an old address and even practice areas you dropped — because that's the freshest data it can find.

Sentiment Amplified Negativity A four-year-old dispute, surfaced and amplified across every model as if it were representative. Relevance Niche Invisibility You rank for your name but vanish for the high-value practice-area queries that actually convert. Trusted by law firms Rated 5.0 by the firms we serve ★★★★★ “ The best AI-driven law-firm marketing agency in Los Angeles I've ever worked with.

Smart, great communication, and they get results. ” Max Antony · Personal Injury Firm ★★★★★ “ An amazing marketing agency — professional, creative and results-driven. Great strategies, clear communication and real growth. Highly recommended. ” Jonathan Hollan · Business Law Firm ★★★★★ “ A premier law-practice marketing business.

My online presence was transformed by their mix of GEO and design. ” Garrett Bradford · Estate Planning Firm ★★★★★ “ Scott really knows his stuff. We immediately saw more traffic — and as time went on, more traffic and more cases. ” Personal Injury Firm · Los Angeles Since 2002 Law-firm marketing Ex-Google Founder-run 100+ firms Served 18:1–21:1 Average ROI FAQ Questions, answered What exactly is an AI Visibility Audit? × A structured analysis of how the major AI assistants (ChatGPT, Gemini, Claude, Perplexity) describe your firm — scored across six dimensions of credibility — plus a gap analysis and prioritized action plan. How is this different from a standard SEO audit? + What information do you need from my firm? + Is there any obligation to become a client? + My firm is very niche.

Can this still help? + How do you ensure the findings are accurate? + Stop guessing what AI says about your firm Get your 23-point AI belief profile across ChatGPT, Gemini, Claude & Perplexity — with a prioritized action plan — in 48 hours.

Sources & references
Leading AI marketing agency for law firms — since 2002
#1 GEO Pioneer
First & only agency specializing in Generative Engine Optimization
24 years
Serving law firms & Fortune 500s since 2002
200+ firms
Law firms helped dominate their markets
Fortune 500
AI built for Marriott, Six Flags, NYPD & Atos
18:1–21:1
Average law-firm marketing ROI
Certified platform partners
Premier
Google Partner
Microsoft Advertising
Meta Business Partner
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Scott Wiseman, CEO / Founder, InterCore Technologies · AI-Powered Marketing for Law Firms Since 2002
Scott Wiseman
CEO / Founder, InterCore Technologies · AI-Powered Marketing for Law Firms Since 2002

Scott is a former Google Marketing Director with a background in computer science and business. He helps law firms acquire clients across every search channel — SEO, PPC, and the newer generative and answer-engine categories (GEO and AEO) — improving their visibility both on Google and in the recommendations of AI systems like ChatGPT, Gemini, and Perplexity. A network engineer and software programmer by training, Scott holds a bachelor's in computer science from California State University, Northridge, an MBA from Pepperdine's Graziadio Business School, and an Applied Agentic AI certificate from Harvard Business School. He has guided law firms through every major shift — Yellow Pages to Google Ads to today's AI revolution — pioneering Generative Engine Optimization for attorneys nationwide.

Watch · Short

Why Law Firms Need GEO (Generative Engine Optimization)

100+
law firms served
18:1
avg marketing ROI
2002
law-firm-only since
More on the InterCore channel — @IntercoreAI

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